Date: Jan. 30, 2025
Time: 8 a.m. – 3:30 p.m. PT
Learn about selling intellectual capital with pricing based on outcomes and value added, rather than the cost or time it took to deliver. A business is defined by the value it creates for its clients; your price speaks volumes about your value proposition. An overwhelming majority of professional firms price their services by the flawed and outdated hourly billing method rather than realizing clients do not buy time; they buy value. Price is the marketing moment of truth and the number one driver of profitability in any business. Learn how to price on purpose.
1000002950-126357
Closed Captioning Available
Owners, partners, managers or any executive responsible for pricing.
Business Management & Organization
Basic
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This is a pre-recorded broadcast. The Instructor will be available to answer questions via the chat feature.