Megan Schoeps, Director of CAS at Wiss & Company, explores how financial leaders can strengthen gross margin management amid global complexity. She highlights the impact of tariffs, supply chain shifts, and foreign currency on profitability, and explains how product-level costing and SKU-based analysis support better decision-making. Schoeps emphasizes the importance of aligning cost methods with physical flows, collaborating across departments, and using forecasting models for agile scenario planning. By understanding data, modeling impacts, and building operational partnerships, CPAs can drive profitability and respond effectively to evolving business challenges.