Technical expertise alone doesn’t create high-performing finance teams. In this session, Joe Witte of Velocity Advisory Group introduces the Birds Model, a practical framework that helps accounting and finance professionals understand how behavior influences communication, decision-making, and performance under pressure. Through four simple archetypes—eagle, parrot, dove, and owl—participants learn how to adapt their approach to reduce friction, improve collaboration, and balance accuracy with efficiency in today’s fast-paced accounting environment.